Bugyaal on Brown Living™

Bugyaal

“Himalayan . Honest. Homegrown.”

Bugyaal — sometimes styled as bugyaal India — is an Indian wellness & super-foods brand inspired by the high-altitude meadows (“bugyaal”) of Uttarakhand. These lush Himalayan pastures symbolize purity, nature, and traditional mountain life, which the brand channels into its products and mission

Bugyaal

The Artisanal Turmeric Latte

From ₹250

Bugyaal

The Super Seeds Seasoning

₹240

Bugyaal

The Inner Clease Tea

₹440

Bugyaal

The Himalayan Gooseberry Seasoning

₹220

Bugyaal

Hariyali - Karipatta Seasoning

₹220

Bugyaal

Bye Bloat Tea

₹460

About Bugyaal

At Bugyaal, our mission is to revive and share the forgotten foods of the Himalayas, bringing their nutritional value to light for the world to see. This journey of rediscovery is what we call a “homecoming of forgotten foods.” Our products are made with the utmost care, using clean, natural ingredients that stay true to their traditional origins.

Brand Story

Bugyaal is focused on bringing to you nutrient-rich, indigenous foods crafted in small batches. We celebrate local ingredients sourced sustainably, staying true to their traditional origins. Each product reflects the purity of the Himalayas, combining authentic flavours with modern nutrition. We work with local farmers, source herbs and spices such as turmeric, ginger, pepper, garlic etc from them at a fair price, we then process these ingredients in our work shop led by women from the village. These women hand-process the ingredients and create products like artisanal turmeric latte, the bye bloat tea, the Himalayan gooseberry seasoning etc. We realised that our customers keep coming back to us with requests for gifting solutions. We then created gift boxes to help our customers as a solution for corporate gifting, wedding and festive gifting etc.

Mission Statement

Bugyaal aims to bring the indigenous produce of Uttarakhand to the forefront while weaving together

Impact Created

supporting 8 families, collaborating with 15 + farmer families in Kumaoun, Uttarakhand. We work with local farmers, source herbs and spices such as turmeric, ginger, pepper, garlic etc from them at a fair price, we then process these ingredients in our work shop led by women from the village. These women hand-process the ingredients and create products like artisanal turmeric latte, the bye bloat tea, the Himalayan gooseberry seasoning etc.

Impact Metric	Value
Overall employment created	08
% of Women Employees	100%
Number of Artisans Empowered	06

What are the causes you support?

Artisan Livelihoods

What is the manufacturing process?

Sundrying, Hand grinding, and mixing. We work with local farmers, source herbs and spices such as turmeric, ginger, pepper, garlic etc from them at a fair price, we then process these ingredients in our workshop led by women from the village. These women hand-process the ingredients and create products like artisanal turmeric latte, the bye bloat tea, the Himalayan gooseberry seasoning etc.

What are the ingredients/materials you use?

Spices and herbs We work with local farmers, source herbs and spices such as turmeric, ginger, pepper, garlic etc from them at a fair price, we then process these ingredients in our work shop led by women from the village. These women hand process the ingredients and create products like artisanal turmeric latte, the bye bloat tea, the Himalayan gooseberry seasoning etc.

How do you source your raw materials/ ingredients?

from farmer families in the village We work with local farmers, source herbs and spices such as turmeric, ginger, pepper, garlic etc from them at a fair price, we then process these ingredients in our work shop led by women from the village. These women hand process the ingredients and create products like artisanal turmeric latte, the bye bloat tea, the Himalayan gooseberry seasoning etc.

During its life and beyond, can your products be repurposed or composted at home?

We work with local farmers, source herbs and spices such as turmeric, ginger, pepper, garlic etc from them at a fair price, we then process these ingredients in our workshop led by women from the village. These women hand-process the ingredients and create products like artisanal turmeric latte, the bye bloat tea, the Himalayan gooseberry seasoning etc.

Founded by Pooja Sharma Brijwasi

She began her professional journey in brand consultancy and went on to become Head of Marketing for a major international women’s fashion retailer in India before founding Bugyaal.