Kottravai on Brown Living™

About Kottravai

Kottravai is a purpose-driven social enterprise empowering rural women across Tamil Nadu by transforming beedi rollers into skilled artisans. Through six specialized Skill Hubs, from coconut shell crafts and banana bark design to weaving, pottery, electronics, and EV assembly, we create meaningful livelihoods while preserving India’s traditional crafts. Founded with the vision of bridging ancient wisdom and modern opportunity, Kottravai connects artisans to global markets through sustainable, high-quality handmade products. With over 1,000 women empowered across 25+ rural villages, we stand as a movement for economic independence, cultural preservation, and sustainable development.

Brand Story

Kottravai began with a mission to transform the lives of rural women in Tamil Nadu - empowering former beedi rollers to become skilled artisans. By blending traditional craftsmanship with sustainable innovation, we create eco-friendly, handmade products that preserve culture, uplift communities, and inspire global impact.

Mission Statement

To empower rural women through skill development, sustainable design, and market access — turning tr

Impact Created

We have successfully transformed the lives of 13 former beedi workers by providing hands-on training in coconut shell and terracotta crafts. Through skill-building, fair income, and continuous support, they have achieved financial stability, improved health, and newfound confidence as independent artisans.