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We make timeless and versatile clothing using the most sustainable and comfortable materials in the world. We work with the best quality fabrics that feel good against your skin and are good for the planet and the people involved in the process. We are here to help you look good, feel good, and do good. At Alternative, we use completely chemical-free, natural dyes and have adopted eco-friendly printing techniques. We have skipped plastic buttons and zippers in favor of buttons made from discarded coconut shells and fabric scraps. Sustainability is a journey that’s made up of a series of small steps. We are your better Alternative.
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Our Impact
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190,097
Kgs of Plastic Saved
317,120
Kgs of CO² Offset / Year
15,856
Trees Planted in India
1,025
Jobs Created in Rural India
104,992
Funds Invested in Climate Action