Turmeric-powered 100% natural blends for skincare and wellness. Rediscover India's ancient cosmetic and therapeutic antioxidant for top-to-toe protection.
PARAMA (or Param, as pronounced in Hindi, and Paromaa in Bengali) means ultimate, quintessential, the superior-most, the absolute!
We aim at being the ultimate in natural (quintessentially natural), purity and safety while getting to the inner core purpose, the ultimate simple truth in whatever we do, and whatever products we create.
The vermilion drop in our logo signifies the quintessential essence of life, PARAMA Satva, the life-giving prana or qi or energy which is stored in all of nature. It comes to us from within and from without, from deep inside, from the immediate surroundings and from the cosmos.
The yellow, green and brown represent the different key parts of the plants viz. the flowers, fruits, leaves and roots, from which essential natural ingredients are extracted. Brown also signifies the earth element, core to our being, which keeps us nourished and grounded in nature, which we respect. The blue signifies the water element which is life-giving to the plants and which nurtures us with its cooling and caring properties.
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Kgs of Plastic Saved
Kgs of CO² Offset / Year
Trees Planted in India
Jobs Created in Rural India
Funds Invested in Climate Action