Mhysa honours the power of nature by creating a range of products for babies, kids, and Maternity and Menswear. The brand provides healthy, hygienic and medicinal fabrics as well as artsy Conceptualized Designs. The brand believes in providing employment from farmer to fashion and hence all designs are made from handwoven and handspun khadi providing employment and promotion of khadi weavers and spinners. The brand also aims to inculcate zero-waste fashion and hence re-uses stitching waste into innovative patches. The brand is founded by Miss Vishwa Shah who has graduated from the Fashion Institute of Technology, New York post her completion she envisioned her brand to be based in India and wanted to work for the dying Indian art forms as well as the Indian Handloom industry.