Aarohana EcoSocial Developments is a Social Enterprise, based in Pune, founded on the belief that development can only be sustainable if it is bottom-up! This means sustainable development is possible only when it begins at the grassroots and involves an empathetic understanding of the other biotic and abiotic communities.
Our three core areas of work are geared to achieve this very model! These are:
Conserving our Environment and Heritage, and
Enabling Rural Livelihoods
Creating Conscious Consumers
We focus on resolving the issue of Waste Management, especially that of the non-biodegradable and difficult-to-recycle Waste Plastic. Also, our initiative employs Tribal Women and Youth to enable craft-based livelihood opportunities for them.
Our process of Upcycling is very interesting as we use a traditional Charkha (spindle) and Handloom to weave fabric from waste plastic. Our weaving is entirely manual, as we aim to create EcoSocial livelihoods! This Upcycled-Handwoven fabric is then used to make handcrafted daily utility items such as handbags and fashion accessories, home decor and office stationery products.
We engage with our customers and citizens of this planet to help them understand the concept of REfuse, REduce, REuse and REcycle or UPcycle.